Instagram picture size guide
Use this page as the quick Instagram size chart for Stories, Reels, feed posts, landscape posts, and profile photos.
Common searches: instagram pic size / insta pic size, 9:16 image size (Stories), and 1080/566 (wide posts).
If your actual task is resize photo for Instagram without cropping, go to the resize workflow guide. That page explains when to use Crop vs Pad. This page stays focused on the size answers.
Instagram picture size in pixels
The quick answers are 1080×1920 for Story/Reels, 1080×1080 or 1080×1350 for feed posts, 1080×566 for landscape posts, and 320×320 for profile photos.
Instagram picture size chart
| Use | Size (px) | Ratio | Resize / preset |
|---|---|---|---|
| Story / Reels | 1080×1920 | 9:16 | Resize Story to 1080×1920 → · Story 1080×1920 preset |
| Post (square) | 1080×1080 | 1:1 | Resize post to 1080×1080 → · Square 1080×1080 preset |
| Post (portrait) | 1080×1350 | 4:5 | Resize post to 1080×1350 → · Portrait 1080×1350 preset |
| Post (landscape) | 1080×566 | 1.91:1 | Resize post to 1080×566 → · Landscape 1080×566 preset |
| Profile photo | 320×320 | 1:1 | Resize profile photo to 320×320 → · Profile photo 320×320 preset |
Instagram Story / Reels (9:16)
1080×1920
Tip: keep key text away from top/bottom UI areas.
Instagram Post (feed)
- Square: 1080×1080 (1:1)
- Portrait: 1080×1350 (4:5)
- Landscape: 1080×566 (1.91:1) — also searched as 1080x566, 1080/566
TL;DR
- Size: 1080×1920 for Story/Reels, 1080×1080 or 1080×1350 for posts.
- Ratio: 9:16 (Story/Reels), 1:1 or 4:5 (feed), 1.91:1 (landscape).
- Format: JPG for photos, PNG for text or transparency.
3 steps (using this tool)
- Select the Instagram size you need.
- Resize using Crop (fill) or Pad (fit).
- Export and upload to Instagram.
Which one do you need?
- 9:16 is for Story/Reels (vertical, 1080×1920).
- 1.91:1 is for landscape feed posts (1080×566).
- If your text/face gets cut, use Pad (fit whole image) or adjust Crop focus.
Related Instagram guides
Workflow
Resize for Instagram →Open this when the whole image needs to fit, so you can choose Pad or Crop before exporting any Instagram format.
Story
Instagram Story size →Use this when the asset is for Story or Reels, so it lands on the 1080×1920 canvas with safe-area context.
Reels
Instagram Reels size →Use this when the creative is a Reel, so the vertical export matches Instagram's 9:16 delivery format.
Feed
Instagram post size →Use this when the image belongs in the feed, so you can compare square, portrait, and landscape post sizes.
Avatar
Instagram profile picture size →Use this when you're making the profile photo, so the subject stays centered inside Instagram's circular crop.
Need smaller files?
If upload rejects your image, compress it (WebP/JPG) without uploading files.
Sources
Last checked: 2026-02-05
- Instagram Help: Photo resolution and aspect ratio — Mentions width 1080 and aspect ratio range (useful for 1080×566 / 1.91:1).
- Instagram Help: Issues with boosting Stories — Mentions Stories aspect ratio requirement (9:16) when boosting.
FAQ
What is Instagram picture size?
The quick size chart is: Story/Reels 1080×1920, square post 1080×1080, portrait post 1080×1350, landscape post 1080×566, and profile photo 320×320.
Quick tip: Use this page when you need the size answer first, then open the matching preset.
Common mistake: Starting the resize before choosing the target format—wrong framing usually follows.
What is the Instagram Story size?
The most common Instagram Story size is 1080×1920 (9:16).
Quick tip: Keep key elements centered so they survive UI overlays and cropping.
Common mistake: Placing important text at the very top/bottom edges—UI often covers it.
What is Instagram picture size in pixels?
Instagram sizes are defined in pixels: Story 1080×1920, Post 1080×1080 (square) or 1080×1350 (portrait).
Quick tip: If you’re resizing online, start from the pixel sizes above for best clarity.
Common mistake: Mixing up pixels with inches/cm—pixels are what screens and apps use.
What is Instagram picture size in inches or cm?
Instagram is screen-first, so use pixels. Inches/cm depend on DPI (pixels per inch).
Quick tip: If you need print size, divide pixels by DPI (e.g., 300 DPI for print).
Common mistake: Assuming inches/cm without DPI—physical size will be wrong.
What are the best Instagram post sizes?
Common Instagram feed formats are 1:1, 4:5, and 1.91:1.
Quick tip: 4:5 often performs well because it takes more vertical space on mobile.
Common mistake: Designing only for desktop previews—most users see posts on phones.
What does “9.16” mean? Is it the same as “9:16”?
Yes. People often type “9.16” or “9 16” when they mean the 9:16 aspect ratio.
Quick tip: Search presets by both ratio (9:16) and size (1080×1920).
Common mistake: Mixing up ratio and pixels—ratio is the shape; pixels are the resolution.
Crop or Pad for Instagram posts?
Use Crop for a full-bleed look; use Pad to preserve the entire design without cutting edges.
Quick tip: If your design has text near edges, Pad is usually safer.
Common mistake: Using Crop for posters/screenshots with edge text—text gets cut.
Why does Instagram make my image blurry?
Blurriness usually comes from low resolution or heavy compression during upload.
Quick tip: Export at recommended dimensions and use higher quality (JPG ~90–95).
Common mistake: Uploading a small image and hoping Instagram “improves” it—platforms don’t upscale cleanly.
Is there an Instagram picture size converter or online resizer?
Yes—use this browser-based resizer to convert to Instagram sizes without uploading.
Quick tip: Pick the preset (Story/Post) and export JPG/PNG locally.
Common mistake: Resizing to a random size and letting Instagram scale it—results get soft.
How do I keep text from being cut off in Stories/Reels?
Keep important text away from the extreme top/bottom and avoid anchoring critical elements to corners.
Quick tip: Put key text in a comfortable center area with breathing room.
Common mistake: Packing text to the edges—vertical platforms frequently overlay UI there.
Do you upload my images?
No. Processing happens locally in your browser. Your files are not uploaded.
What size should I use?
Use the recommended size.
Which export format should I use?
JPG for photos, PNG for text/logos or transparency, WebP for smaller files (if supported).
Crop vs Pad — what is the difference?
Crop fills the target size (may cut edges). Pad fits the whole image and adds background/space.
How do I protect text and logos?
Keep important content centered and avoid placing critical text at the edges.
Can I batch resize?
Yes. Use the Batch Resizer to apply the same size to many images.